Authors: Akshita Jain
Abstract: Financial literacy is a very important concept in today's times. Financial literacy means that any individual should be able to take smart decisions about where to invest his money and how to invest it so that he can secure his future. Financial literacy means that individuals should have knowledge of budgeting, saving, interest rate and risk in these terms. If people are not financially literate, then they will not be able to invest their money properly nor will they be able to plan for their secure future. Financial literacy helps individuals in building a diversified portfolio. This research paper aims to analyse and measure the influence of financial attitude, financial behaviour and financial knowledge on investment decisions. The type of research used is quantitative descriptive research method. Types and data sources used are primary data that is data collected and processed by the researcher herself. The population in this research is respondents from Delhi NCR and the sampling technique used is Non-Probability Convenience Sampling Technique. Data was collected by using Structured Questionnaire from 160 individuals become sample in this research. Cochran’s formula was used to determine the sample size. The Questionnaire consists of three sections namely, Demographic information, financial literacy and Investment behaviour. Data analysis techniques used in this research are multiple regression test, F test, t test and coefficient of determination with the help of SPSS software program. The anticipated results of this research indicate the financial literacy, financial behaviour and financial attitude have collectively significant effect on investment decisions..
DOI: https://doi.org/10.5281/zenodo.19247841
